💡 Ever wonder why infomercials—yes, those late-night, over-the-top pitches—still work?
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YouTubeStoryBrand
💡 Ever wonder why infomercials—yes, those late-night, over-the-top pitches—still work?
It’s not the cheesy props or wild promises. It’s clarity and energy. Most business owners whisper their offers while the world is shouting. This week on the podcast, Don and I break down what infomercials get right—and why your brand might need a little “Billy Mays” energy. We’re pulling lessons from OxiClean and ShamWow: 👉 The ...
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