A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to ...

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more ...

Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

Google Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

The company put forward proposals to change how its ad tech business works in the EU, but stopped short of offering to sell ...

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

The European Union wants Google to dismantle its European-based ad-tech business, which it has deemed a monopoly, but the ...

Alphabet's Google has offered to make it easier for publishers and advertisers to use its online advertising technology, ...

Google on Friday announced changes to its advertising services to avert the risk of a breakup, two months after Brussels hit ...

This week, we had a pretty big update touch down early on and it really continued throughout the whole week, I named it the ...