Assuming you live somewhere other than under a rock, you’ve probably noticed that being a YouTuber has evolved from a fun hobby to a legitimate way to make a living. If you’re interested in becoming a ...

If you're regularly on YouTube, you may already be shopping your favorite content creators' YouTube channels. YouTube Shopping was launched in mid-2023, marking a new chapter in the evolution of ...

YouTube launched the YouTube Activation Partners program, a new initiative connecting advertisers and agencies with vetted third-party experts who specialize in YouTube media buying and campaign ...

YouTube reported paying $6 billion to the music industry in 2022, so it’s adding another $1 billion in payments per year, based on this latest mark. For comparison, Spotify announced earlier this year ...