The e-commerce leader is extending its advantage with artificial intelligence.

In contrast, Amazon's Alexa+, which upgrades the voice assistant with the integration of generative AI, is now available ...

If you have Alexa Plus Early Access you can use Alexa Plus in the app across all Amazon Music subscription tiers. An Amazon ...

Amazon’s AI chatbot Rufus is driving major growth, helping users find and compare products conversationally. CEO Andy Jassy projects it could add over $10 billion in annual sales.

The AI assistant can make nuanced song recommendations and build you a vibe-based playlist.

AI is involved in seemingly everything these days, and Black Friday and Cyber Monday shopping is no exception.

Customers who engage with Rufus during their shopping journey are 60% more likely to complete a purchase compared to those ...

Amazon is making Black Friday shopping smarter with Rufus, its AI assistant that tracks prices and can even buy products automatically when discounts come up.

Amazon is expanding the reach of its next-generation AI-powered assistant, Alexa+, by integrating it directly into the Amazon ...

Amazon wants to block you from using your own AI assistant to shop on their platform. Comet users love this experience.” ...

“This week, Perplexity received an aggressive legal threat from Amazon, demanding we prohibit Comet users from using their AI assistants on Amazon. This is Amazon’s first legal salvo against an AI ...

Right now, Amazon is selling a Ring battery video doorbell and Echo Dot smart speaker bundle for £59.99, combining two of ...