An impactful product demo can help you win business while a poor one will lose business. As an organization, we have trained over 100,000 technology industry top sales and presales professionals on ...

It is clear that as the pandemic has taken hold in 2020, in-person meetings have gone by the wayside. Yet sales teams still need a way to demo their products for potential customers, particularly SaaS ...

Even if you allow potential customers to have a trial of your product – such as a SaaS application – this is usually not enough to get a sale. Keep in mind that it is likely that the person will not ...

Opinions expressed by Entrepreneur contributors are their own. Creating a strategy to enhance your B2B product demo experience can be tricky because it’s a sales activity you don’t often get feedback ...