Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

FIRST ON FOX: Kentucky brought a civil lawsuit on Monday against Roblox alleging the massive gaming platform is not safe for children, joining a growing list of entities who have sued over similar ...

Kentucky has sued Roblox, alleging that children are accessing violent simulation games on the popular gaming platform, including depictions of the assassination of Charlie Kirk, just weeks after the ...

Clayton Kershaw's first appearance this postseason turned into a disaster, as the future Hall of Famer allowed five runs (four earned) on six hits over two innings pitching out of the bullpen in the ...

Here's how you can complete the quests in Epic Minigames to get a Rune and Key during the Halloween Spotlight event on Roblox ...

Data reveal how the global challenge to reduce deaths and infections from drug-resistant bacteria is not going according to plan. “Antimicrobial resistance is escalating, but the pipeline of new ...

When the University of North Carolina hired Bill Belichick to coach their downtrodden football team, it looked like a sensational coup. Tickets sold out. Donations poured in. Excitement coursed ...

Buffalo Bills linebacker Matt Milano (58) jumped into the stand and was surrounded by happy fans after he got possession of a New York Jets fumble during second half action at the Bills home game ...

What started as a quick dinner at a gas station turned into one of the most shocking medical emergencies ever documented. After eating a tray of nachos, a seemingly healthy chef began experiencing ...

Where are the jewels? Stolen Louvre loot worth $102 million may be melted down. The new high-tech tool Trump is using to secure our border Dog goes viral with resting smile caused by missing tooth ...

LILLINGTON, N.C. (WTVD) -- Imagine booking and paying for a hotel online, only to make the trek to the beach and arrive to find the hotel shut down. That's exactly what happened to Brian Sexton and ...

NEW ORLEANS — The Giants were down by five but on the move, looking as if they would retake the lead, nearing the red zone and, potentially, the end zone. In an instant, they were no longer on the ...