Google is rolling out new shopping features, including agentic AI that can call stores for you and automatically buy items when prices drop.

There have never been more options for things to buy. Google is betting AI is how shoppers will make decisions.

The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Google is turning Gemini into a personal shopper with new tools that search, compare, call stores and buy gifts for you.