The all-new intro sequence for Apple TV was made with practical effects and shot in-camera, Ad Age reports. Rather than using ...
MacWorld on MSN
Apple TV’s new glassy intro wasn’t created on a Mac
Earlier this week, Apple revealed new branding that will appear at the start of Apple TV shows. The new title card features a ...
Built from real glass and captured entirely in camera, the new identity explores reflection, color, and light to express the cinematic spirit at the heart of Apple TV. Every shimmer was made for real, ...
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