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“Location, location, location” isn’t just a guiding principle in real estate. For organizations across industries, knowing exactly where a device is can be a game-changer—because if you know where a ...

The healthcare industry got a loud introduction to geofencing marketing recently. The headlines were driven by a law firm targeting individuals going to an emergency room. In particular, the ads ...

Geofencing is a location-based service in which an app or other software uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when a mobile device or RFID tag enters or exits a ...

Geofencing technology is revolutionizing how businesses engage with customers, manage operations, and ensure security in 2024. Companies can activate location-specific actions and strategies by ...

If you search through your smart home app or feature list, you'll often run into the word "geofencing" or something like automatic home/away settings. That signals a powerful, useful feature that far ...

Smart lights are one of the greatest inventions since … well, since Edison invented the light bulb. With smart lights, you can automate the lights in your home, access vast color spectrums, and create ...

In-person shopping is making a full-force comeback this summer with a post-pandemic high of 63% of consumers reporting that they feel comfortable visiting a mall. While this is a welcome statistic to ...

CommentaryAttorney Analysis from Westlaw Today, a part of Thomson Reuters. With the advent of a second Trump administration and majority conservative Congress and Supreme Court, it is unclear whether ...