You need a plan to tap into your market that’s based on real data, and a competitor analysis tool can get you started.

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities with advanced ...

Any founder seeking to promote innovation or create disruption can't rely on declarations of grandeur to prove what they can ...

Data has no intrinsic value. It should be shaped, structured and interpreted before it becomes actionable. The journey from ...

A recent analysis of national higher-education data by a researcher at the University of California, Santa Cruz, found that ...

This paper is authored by Prerna Prabhakar, Fellow, Centre for Social and Economic Progress (CSEP), New Delhi.

In modern competitive sports, the margin between victory and defeat often depends on who can capture and analyze data more ...

State Farm, USAA, Geico and Progressive earned the top scores.

"Public and private markets are converging, but the data infrastructure hasn't kept pace," said Nicholas Fusco, CEO of PM Insights. "We're not just aggregating data; we're revealing the economic ...

The Golden State Warriors use it to build their roster. A Bay Area youth soccer team embraces it for analytics and ...