Google has proposed major changes to its business practices to address an EU antitrust case targeting its ad-tech operations.

A final plea by Alphabet's Google to avoid a breakup of its advertising technology business in a U.S. court has been moved to ...

Alphabet's Google has offered to make it easier for publishers and advertisers to use its online advertising technology, ...

G oogle Ads coach Jyll Saskin Gales spent 24 hours testing Google’s new “agentic” Ads Advisor — an experimental AI assistant ...

The company put forward proposals to change how its ad tech business works in the EU, but stopped short of offering to sell ...

Google has submitted a sweeping compliance plan aimed at overhauling its ad-technology operations across Europe. The move ...

Google Ads is testing a feature that pulls social video ads into PMax campaigns, streamlining setup but raising data concerns ...

Google is expanding ad placements into mobile image search, giving brands a new, visually engaging way to capture user ...

At Google I/O in May, the company announced its intention to bring conversational shopping to AI Mode. According to Google, ...

The latest Editor update introduces campaign-level negatives, search term reporting for Performance Max, and smarter ...

Google has offered to tweak its ad tech products to settle a European Union order after a near-€3 billion ($3.4 billion) antitrust penalty, stopping short of a partial breakup watchdogs favor.