The search funnel is shrinking in the generative AI boom and Google is making changes to keep apace.

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

Google’s AI Overview has somehow successfully managed to get people to be less engaged with search results, clicking through ...

Google is rolling out a change to how ads appear in Search, and this time it’s focused on clarity and user control. Text ads will now be grouped under a single “Sponsored results” label that stays ...

Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...

Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations. Top of Search ads place brands in the first ten results and ...

Apple Maps is set to introduce paid advertising, raising questions about how sponsored results might influence visibility, ratings, and user trust in the app's neutrality.