CRM is a tool that allows you to provide a better customer experience. It brings all information to one place, making it easier for you to personalise your messaging and offerings. In addition, CRM ...

There’s little question for most companies whether they will use cloud-based CRM solutions. Even before the pandemic made on-premises installations of CRM or other software much more challenging, ...

When Nikon decided to merge and consolidate customer data from more than 25 disparate sources into one system, officials didn’t want the burden of maintaining it in-house, yet whatever they went with ...

Salesforce Inc (NYSE:CRM) may be down over 25% year-to-date, but its aggressive AI and cloud growth ambitions are attracting revived attention from investors looking for diversified exposure in the ...

NEW YORK & PARIS--(BUSINESS WIRE)--Tinyclues, a CRM Marketing Technology Company announced that it will offer its solution that enables marketers to target customers by predicting buying intent ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. I regularly run into clients looking at customer relationship ...