CRM is a tool that allows you to provide a better customer experience. It brings all information to one place, making it easier for you to personalise your messaging and offerings. In addition, CRM ...

There’s little question for most companies whether they will use cloud-based CRM solutions. Even before the pandemic made on-premises installations of CRM or other software much more challenging, ...

When Nikon decided to merge and consolidate customer data from more than 25 disparate sources into one system, officials didn’t want the burden of maintaining it in-house, yet whatever they went with ...

Salesforce Inc (NYSE:CRM) may be down over 25% year-to-date, but its aggressive AI and cloud growth ambitions are attracting revived attention from investors looking for diversified exposure in the ...

*Prize will be distributed to the first 300 attendees who attend the live event for a minimum of 51% of the total presentation. Only valid business e-mail addresses of current employer will be ...

Salesforce CEO and Chairman Marc Benioff on Wednesday kept the tent revival feel of Dreamforce 2010 rolling with an on-stage cloud CRM customer conversion. While the converted may not have been an ...