The latest report to come from analyst firm CMS Watch (news, site) is one that will grab the attention of those who want to understand who is visiting their site and what they are doing while they are ...

Web analytics is the collection, reporting, and analysis of data generated by users' visiting and interacting with a website. Web publishers can easily access the Web Analytics Dashboard at any time.

Although Web analytics have been around nearly as long as the World Wide Web itself, the latest crop of software upgrades in this space makes it easier than ever to precisely study what’s working best ...

Phil Kemelor serves as Vice President of Strategic Consulting Services at California-based SEMphonic, and is author of the CMS Watch Web Analytics Report. Semphonic is a leader in solution-independent ...

LONDON--(BUSINESS WIRE)--Quantzig, a global data analytics and advisory firm that delivers actionable analytics solutions to resolve complex business problems, has announced the completion of its ...

Web analytics has come a long way from its humble origins in hit counting. Today, the process can capture a vast range of data -- and the sheer breadth of all this information creates problems for ...

At Institutional Marketing, the main software we use to track website analytics is Google Analytics - which is free and easy to use! Tracking website and page statistics is essential for making ...

One of the most stressful moments in a marketer’s career is when traffic starts to slow or decline. You generated a lot of leads and revenue with creative emails, in-depth content, and shareable ...

Visually appealing infographics make no difference to how digital marketers make decisions with web analytics, according to a new report. The finding comes from a research study completed by ...

Nomenclature's not that important, is it? Guess again -- a common vocabulary's critical when you're trying to understand and get involved in a blossoming industry. That's why The Web Analytics ...

In 2009, Web analytics managers have a multitude of different tools to select to deploy at their corporation. Sets of tools from industry leaders, such as Omniture, WebTrends, Unica, CoreMetrics , ...

The latest Emetrics Summits (June 2004) in Santa Barbara and London included an annual session called the Top Ten Web Analytics Problems. The attendees gathered into groups to discuss what was ...