Bob Antonius’ 7-year-old daughter and 11-year-old son never used to sit down and play together. But that changed when his children discovered the Rainbow Loom, a crafts kit used to weave rubber bands ...

Sharon Lighton, the owner of Anana Gifts, sells kits for children to make rubber band bracelets, which are a very popular trend right now. She has bought 14.7 million rubber bands to sell at her store ...

In September, when Greta Arcudi bought her daughter a bracelet-making kit called the Rainbow Loom, her son, Jake, was a little miffed because he wanted one, too. So she bought him one. "He's way into ...

The Rainbow Loom trend, some have said, is over. The plastic loom with the tiny, colorful rubber bands used by tweens to make bracelets, rings, even flip-flops, was declared dead last Christmas, due ...

Here's a good deal on the wildly popular loom rubber band bracelet kits! This deal includes the loom board, 600 loom bands, hook tools and S-clips! I am buying these to give as holiday gifts this year ...

Weaved into bracelets, owls and even fish, the new rubber band obsession, which started as a playground toy, is fast becoming the latest fashion fad. Loom bracelets seem to be this year's must-have ...

Two years after going into business, Rainbow Loom inventor Cheong Choon Ng was nearing the millionth sale of his plastic-pronged device for weaving colorful rubber band bracelets. The $16.99 kits were ...

This rule is a stretch! An Upper West Side elementary-school principal is banning colorful rubber-band bracelets, claiming the jewelry-making fad is a classroom distraction that causes fights on the ...

Rainbow loom bracelet addiction starting slowly. [photo: flickr user angryjuliemonday] Gone are the days of Pokemon battles in-between class, Rainbow Loom bracelets have arrived in New York schools ...