Buying a car used to involve visiting many dealerships. People would flip through newspaper ads or drive around looking ...

Simile, an AI startup, raised $100 million to develop a model predicting human behavior, including customer purchases and ...

In 2020, the pandemic wreaked havoc on businesses. Many companies were forced to shutter their doors, while others had to adapt to survive. Since the world reopened, companies have been trying to ...

Consumer intelligence models are struggling to keep pace with how people actually make decisions today, as consumer journeys become less linear and increasingly shaped by artificial intelligence and ...