Agentic AI has been getting a lot of attention across industries for its potential to understand and contextualize the information coming out of generative AI chat bots. IPG’s launch of Agentic ...

To stay apace with the competition, the agency holding company is investing in AI to automate and scale content creation for brands and marketers. The race for AI integration continues within the ...

With Interpublic Group’s merger with Omnicom inching closer to completion, this could be one of its final quarterly updates to the market. Top of CEO Philippe Krakowsky’s agenda for it is its ...

Fiber laser manufacturer IPG Photonics (NASDAQ:IPGP) will be reporting earnings this Tuesday morning. Here’s what investors should know. IPG Photonics beat analysts’ revenue expectations by 1.2% last ...

Interpublic Group (IPG) has become the first company to globally partner with Adobe on a generative AI content creation engine to produce AI campaigns for its clients. Titled IPG Engine, the ...

With 39 agencies now under its collective umbrella, there aren’t many pharma marketing challenges that the new IPG Health can’t address. And that’s the point, say IPG Health’s executive chairman John ...