For the Japanese consumer, purchasing SK-II, the luxury skin-care line believed to make you look younger, is an event. At $100 for 2.5 ounces, it is also an investment in the high stakes world of ...

Long before human robots stroll the streets with us, they’ll be posting and socializing right alongside us on the internet, piercing the meniscus between reality and unreality. They are already doing ...

SK-II is winding back the clock in more ways than one. On August 19, the Japanese cosmetics brand best known for its anti-aging formula recruited four long-time ambassadors to remake their first ...

If you're invested in skin care — and if you buy skincare products, you know it's often an investment — there's a few shopping options we've all grown accustomed to: purchasing online after reading or ...

Unlock never-told-before stories of well-known PITERA™ lovers and their transformational journey to Crystal Clear Skin*. TOKYO, July 28, 2023 /PRNewswire/ -- Some secrets are meant to be shared, not ...

Skincare brand SK-II opened its first pop-up shop centered around mobile phones at a mall in Hainan, China, according to a press release. The store, which embodies a format the brand calls "social ...

It all started with a Google Doc, which outlined the products she uses to keep her skin clear. Rio now writes about beauty products for us full-time. She’s not a professional, she’s just crazy. If you ...

To say that SK-II is passionate about Pitera would be a massive understatement. In all its associate products, marketing materials, website media (billed as Pitera TV), its patented and trademarked ...