Creating a distribution list in Microsoft Outlook is a straightforward process that allows you to send emails to a group of people easily. Below is a concise guide to help you set up your own ...

Companies seeing a high email ROI must carefully craft and maintain send lists to avoid going to spam folders. Factors affecting spam placement include too many bounces, spam complaints and poor ...

Cisco Systems has email addresses on 45% to 50% of its house list, but only 29% have opted in. B2B expert Ruth Stevens reports on how business marketers can manage their email lists.