All marketers and business owners share the same pressing concern: understanding their pain points and therefore respond to their unique wants and needs. Pain points often come down to issues such as ...

Identifying and resolving pain points is fundamental to launching successful businesses. Customer validation and market analysis are critical steps toward understanding if a problem is worth solving.

The success of a business is directly related to customer satisfaction, so prioritizing customers and building sustainable ...

Patients are overwhelmed with the cost of care and are delaying treatment. Providers are juggling too many finance partners in an effort to get their patients approved for care. All of this results in ...

Director of Sales and Strategic Partnerships at ReadyCloud, the Shipping, Returns, Growth Marketing and CRM Suite built for e-commerce. As a sales leader, it’s essential to understand the pain points ...

The B2B marketplace has evolved rapidly in recent years due to various global factors, with the pandemic and economic turbulence being the top drivers. As a result, there has been a notable change in ...

The saying “no pain, no gain” rings especially true for entrepreneurs. When you’re starting a business, you’ll face common pain points — the challenges, frustrations and obstacles that stand in the ...

Any company that wants to thrive needs to have a strong grasp of their industry's pain points. After all, if a business owner does not realize what their customers deal with, they will probably not ...

At the core of every successful relationship between a business and its customers is a business that understands its target audience’s pain points. After all, pain points describe the specific needs ...

Social listening is the process of monitoring and analyzing social media conversations to understand customer needs and preferences. It is a valuable tool for businesses of all sizes, as it can help ...

The Digital Therapeutics Alliance is helping outline integrated digital product workflows that identify gaps for payers, clinicians, and patients. Digital therapeutics (DTx) have a long way to go to ...