96.55% of all web pages receive no organic traffic from Google, highlighting the importance of a solid SEO strategy. The benefits of writing SEO content include improved rankings and visibility, ...

AI tools can accelerate content workflows – but without governance, accuracy, and human oversight, quality and trust quickly ...

AI-generated videos are already here, and this machine is unstoppable. According to a Wistia report, 41% of videos will be created with AI in 2025 — double the share from last year. AI now plays a ...

Nataliya Andreychuk is the CEO of Viseven. She is a leading digital transformation evangelist for the pharma and life sciences industries. Content has as much power to draw in new audiences as it does ...

Here's how to use AI to generate videos, avatars and interactive content on a platform built for a wide range of audiences. Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at ...

In the dynamic world of legal marketing, maintaining a robust and consistent online presence is more crucial than ever. The year 2024 brings with it new challenges and opportunities for law firms ...

Mohan Ramaswamy, Silvia Oviedo, and Pete Jung discussed how to create content that stands out at a recent Fast Company panel discussion in partnership with Canva. BY FastCo Works Crafting and ...

Generative AI has revolutionized how businesses create content, from marketing copy to product descriptions to blog posts and internal reports. While these tools offer unprecedented efficiency and ...

Since the August 2022 helpful content update, Google has been emphasizing “helpfulness” for ranking content on SERPs. Now, Google has incorporated helpfulness signals into the March 2024 core update.

Google's NotebookLM creates a realistic conversation between two AI voices based on any source material you give it. When I wrote a provocatively-titled post about AI replacing podcasters, I caught ...

A well-crafted carousel post is a recipe for engagement on Instagram. Here are our top tips for producing cohesive, creative carousels. No Instagram strategy is complete without carousels. Why?