The topic of URLs for SEO and ranking is one that has been around since search engines first existed and 25+ years later, it is still a popular topic. Google has said time and time again that keywords ...

Canonical URLs help prevent duplicate content in search. Learn what they are, why they matter, and how to set them up correctly to protect rankings. Canonical URLs are HTML elements that tell search ...

Google updates Search documentation with standardized URL parameter guidelines, recommending "=" and "&" for optimal website crawling. Google recommends using "=" and "&" for URL parameters.

Part of the reason Google decided to start developing its own Chrome browser—all the way back in 2008—was to funnel people toward all of its web apps, from Google Docs to Gmail to Google Maps. And of ...

Google, the world’s leading search engine and a daily go-to resource for everything from basic questions to local services, is preparing to introduce a major change to how users interact with its ...

Google's John Mueller said that some SEOs over focus on URL structure and that if your context from your pages aren't clear, then no URL structure can fix that. John wrote on LinkedIn: Often SEOs over ...

Google's Gary Illyes continues to warn SEO professionals and website owners about URL parameter crawl issues. Gary Illyes warns about URL parameter issues on LinkedIn. He advises using robots.txt to ...