CTV advertising is evolving from prepubescent into a profitable industry, so expect the nascent trends of last year – namely, a focus on measurement and data, transparency, targeting and programmatic ...

Viant today announced an expansion of its Direct Access program and its strategic partnership with Magnite’s SpringServe video platform.

LOS ANGELES, Aug. 26, 2025 /PRNewswire/ -- ElementalTV, a leading innovator in CTV advertising technology, has announced that it has been selected as winner of the "Best CTV Monetization Platform" ...

As of the end of second-half 2022, advertisers could reach 98% of U.S. households through programmatic buys, according to estimates from fraud protection and compliance analytics platform Pixalate.

Fifteen years ago, Connected TV (CTV) advertising began as a programmatic advertising format thanks to the rise of streaming services and smart TVs. Today, marketers have fully embraced the strategy, ...

SUNNYVALE, Calif.--(BUSINESS WIRE)--Kiana Analytics, a leading provider of hardware-agnostic solutions for Connected Worker data analytics in the energy and manufacturing sectors, is pleased to ...

Perion Network ( ($PERI) ) has issued an announcement. On November 12, 2025, Perion Network Ltd. announced its financial results for the third ...

CTV advertising platforms often try to sell small businesses on how closely the channel resembles the digital marketing avenues they’re used to working with, like paid social. For Wildgrain, a DTC ...

Despite challenges in web revenue, Perion Network Ltd (PERI) showcases robust operational efficiency and strategic ...