A life-size sticker of senior citizens in a golf cart, a burrito blanket, and a portable pizza pouch—these are all products that Matt Eicheldinger’s 6th grade language arts students can write reviews ...

Years ago, Jeff Bezos started an interesting practice at Amazon. Before meeting to discuss a new product or idea, Bezos would arrange for an executive to write a narratively structured six-page memo.

We’re total suckers for self improvement: The self-help industry brings in billions of dollars each year from countless books. All that encouraging advice can feel empowering and commonsensical, ...