Some of the most effective brand investments don’t show ROI, attribution or lift. That’s exactly why AI struggles to value ...

McDonald's announced recently that it purchased Dynamic Yield, an AI company it will use to analyze customer habits to try and sell them more food. When a hamburger shack is using algorithms to stoke ...

Sign up for the daily CJR newsletter. There’s a new beat in town: algorithms. From formulas that determine what you see on social media to equations that dictate ...

Adaptive systems were supposed to simplify decision-making. Instead of hard-coded rules, engineers built models that could learn from data, respond to change, and improve over time. That promise still ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. At the core of this digital economy lie a new generation of electronic ...

We use algorithms every day for things like image searches, predictive text, and securing sensitive data. Algorithms show up ...

Closing this data gap is both easy and hard. It’s easy because it has a very simple solution: collect sex-disaggregated data.

When quantum computers become powerful enough, they could theoretically crack the encryption algorithms that keep us safe. The race is on to find new ones. Tech Review Explains: Let our writers ...

Many companies are searching for tools to help them hire diverse, productive workforces. Even if diversity is not the main hiring goal, they may want to ensure they’re not overlooking talented ...

“Algorithms are a mathematical equation based on the statistical middle,” says Christiane Robbins, a founding partner of ...

Researchers from the Faculty of Engineering at The University of Hong Kong (HKU) have developed two innovative deep-learning ...