Pocket Gamer.biz

Unity launches open beta for Unity AI game development tools

Unity has launched the open beta for Unity AI, a new suite of AI-powered tools designed to help developers build games within ...
Hosted on MSN

Unity AI beta launch draws praise and skepticism

Unity has launched the open beta of Unity AI, an in-editor suite of AI tools for game development, offering asset generation, automation, and third-party AI integration. While some see it as a ...
GamesIndustry.biz

Unity launches suite of AI tools to help creators accelerate game development

Unity has launched a suite of AI tools in open beta for all developers on Unity 6 or above. The new toolset is designed to ...
AOL

Unity's CEO Just Explained Why Google's AI Can't Replace Game Engines (And He's Right)

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...
TweakTown

Unity AI will let you create 'full casual games' with text prompts and no coding experience

TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...
Futurism

Unity Says It Has a New Product That Cooks Up Entire Games Using AI

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adexchanger

Unity’s AI Ad Platform Is Out Of Beta After A Complete Rebuild

If you’re a mobile platform with access to a vast amount of gaming data, well, then it’s pretty much a foregone conclusion that you’re gonna launch an AI-powered ad platform. AppLovin has Axon and now ...
GamesIndustry

Unity on AI, new tools, and recovering from the Runtime Fee

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...
Hosted on MSN

IBM debuts Bob AI coding assistant as agentic tools surge

IBM has unveiled Bob, an AI-powered coding assistant designed to collaborate with developers throughout the software lifecycle, integrating models like Claude, Mistral, and IBM's Granite. The launch ...
Pocket Gamer.Biz

Unity game engine "competitive advantage" for AI ads platform Vector

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
Seeking Alpha

Unity targets $1B+ annual run rate for Vector by end of 2026 as advertising and AI initiatives accelerate

Yahes provided first quarter 2026 guidance of total revenues between $480 million and $490 million and adjusted EBITDA of $105 million to $110 million. Grow segment is forecast to be flat sequentially ...